I had the pleasure of working with Christiane Ebert of Core Essentials Pilates on her logo rebrand. Christiane, an outstanding Pilates instructor and life empowerment coach, felt that her previous logo design and colour palette no longer reflected the mindset and values of her business.

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Christiane approached me with a vision for her new logo, inspired by her business strapline, ‘From trauma to triumph.’ She envisioned a logo that would embody a self-hugging woman, symbolising resilience and the belief that it is possible to overcome even the darkest moments and emerge triumphant.

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By giving her logo a complete colour rebrand, we emphasised the deeper meanings behind her vision. Together, we developed a modern and harmonious colour palette that perfectly aligns with her brand's aesthetics and mission.